#CAA World Congress of Sports

Continuing its push to build a robust executive team before a planned January sports betting launch, Fanatics added prominent lobbyist Brandt Iden to its new sports wagering division on Wednesday. Iden, a former Michigan state representative, is joining the Fanatics Betting & Gaming team as the company's vice president of government affairs. He was…

The entry of Fanatics into the legal sports betting fray would add a unique name to the mix and perhaps open up a new front in the battle for players, which could include the possibility of more and more physical swag to go with their digital bets. Forget a free drink at a casino - how about a free hat at an online sportsbook? Fanatics Inc. is…