![Business By The Books: Who Else Wanted SNF Sports Betting Deal?](/img/di/business-by-the-books-who-else-wanted-snf-sports-betting-deal-1.jpg)
Business By The Books: Who Else Wanted SNF Sports Betting Deal?
BetMGM
was not the only sportsbook interested in filling the hole left by
PointsBet
as the sports betting odds sponsor of
NBC's
Football Night In America.
NBC had conversations with multiple potential partners for the available
Sunday Night Football
pregame partnership, said
Danielle Cranin, NBC Sports Next's director of content integration &…