LiveLike scores Belgian Pro League

Sportradar and the National Basketball Association have launched enhanced betting-related functionality within NBA League Pass, powered by emBET, Sportradar's over-the-top (OTT) solution. Sports betting content, such as point spreads, over-unders, and money lines, will be seamlessly integrated into the NBA's live streaming platform, elevating the…

In a country where cricket isn't just a sport but an integral part of the cultural fabric, the evolution of how Indians consume their favourite pastime has undergone a remarkable transformation. With the increasing adoption and growth of digital technology, the way cricket is watched, enjoyed and experienced has been revolutionized, reshaping the…

Sports is expanding beyond broadcast with new innovative digital experiences. Redefining what it means to connect teams with fans, the sports world is working to create and engage with younger generations and address decreasing viewership amid the shift to streaming. Here are some of the new developments we saw this year and what to expect moving…

Rugby isn't just a game, it's a lifestyle. You're not only a fan, but a digital warrior, navigating the virtual rugby world. From interactive training platforms to immersive VR experiences, technology is transforming how you engage with the sport. Let's explore the best online playgrounds where you can live your rugby passion, enhance your skills,…

Genius Sports has expanded agreement with FanDuel Group to deliver its BetVision streaming solution. FanDuel will unveil BetVision as part of its premium NFL sportsbook offering through Genius Sports. As the exclusive distributor of NFL Official League Data, Genius Sports will continue to provide FanDuel with access to the league's proprietary Next…

The British Horseracing Authority (BHA) has today published the 2024 Fixture List, which includes significant customer-focused innovations designed to deliver a more competitive, engaging and exciting racing product. This includes the running of 170 Premier Racedays, with higher prize money and more top-quality racing featuring our best horses,…

NASHVILLE, Tenn. - Vanderbilt Vice Chancellor for Athletics and University Affairs and Athletic Director Candice Storey Lee announced Tuesday that Derek Grice will join the university as deputy athletic director for external engagement and revenue generation. An accomplished administrator with a proven record of steering growth, Grice will play an…

Genius Sports Limited ("Genius Sports") (NYSE:GENI) has unveiled BetVision, the world's first immersive sports wagering experience that brings live streams together with integrated bet slips, statistical insights, and real-time augmentations within a single interactive player. Genius Sports is launching BetVision with NFL live games in the U.S. For…

Genius Sports Limited ("Genius Sports") (NYSE:GENI) has unveiled BetVision, the world's first immersive sports wagering experience that brings live streams together with integrated bet slips, statistical insights, and real-time augmentations within a single interactive player. Genius Sports is launching BetVision with NFL live games in the U.S. For…

New York, NY - Simplebet, the global technology leader in micro-betting, will unveil its golf markets at the LIV Golf Chicago event beginning Friday, September 22. The course at Rich Harvest Farms in Chicago will play host to a field of 48 of the world's best golfers, marking the first event where Simplebet will create micro-betting markets for a…

The Future of NBA Fan Experience: Imagining Unprecedented Thrills and NBA Futures Bets" Embarking on an Unparalleled NBA Fan Journey Imagine a world where NBA fans are not just spectators but active participants in shaping the game's outcome. Welcome to the future of the NBA fan experience, where innovation and technology converge to create a…

The National Football League and Genius Sports have agreed to a multi-year extension of their existing strategic partnership to power the next generation of NFL fan experiences through official data and video distribution. The new extended deal will run through the end of the 2027-28 season. Genius Sports will remain the NFL's exclusive distributor…

The Canadian Football League announced last week that it is naming FanDuel the league's first authorized gaming operator and an official sportsbook partner. "We're excited to work with FanDuel to deliver an exciting and innovative betting experience," Tyler Mazereeuw, chief commercial officer of the CFL, said in a press release. "While opening this…

Horse racing has been a popular sport for centuries, but in today's digital age, technology has transformed the way we experience and enjoy horse racing. In Hong Kong and Japan, technology has played a significant role in enhancing the horse racing experience, from improving the accuracy of race predictions to providing live streaming and…

Betting on women's sports, both literally and as an advocate for positive change, is proving to be as popular as putting down cash on Rihanna's "Don't Stop the Music" as the opening song at halftime of the Super Bowl. The Gaming Society, a 2020 startup, has a simple goal: getting more women to bet on women. It seems to be working. The website for…

Both divisions feature 16 teams with matches played between April and November and fixtures generally on Sunday nights. The long-term partnership will incorporate 485 matches across the two leagues and will help to build IMG's global football portfolio. "This deal with Norwegian football bolsters IMG Arena's football offering with another…

Genius Sports Limited, the official data, technology and commercial partner that powers the ecosystem connecting sports, betting and media, has struck a personalised marketing and player engagement partnership with Superbet Group, a leading pan European betting and gaming business. As part of a new strategic partnership, Genius Sports and Superbet…

TAPPP has made single-screen sports betting a reality during the final weekend of the Major League Rugby (MLR) season with matches streamed on The Rugby Network (TRN), the New York-based technology and marketing startup says. The business, dedicated to encrypted on-screen transactions and curated viewer experiences, has unveiled its proprietary,…

While some US sports betting brands were public in their intentions to scale back marketing, advertising during NFL games is still growing. US sportsbooks spent $22.9 million on TV Kevin Krim, CEO of advertising analytics company EDO. That total is up from $18.3 million in the same time period last season, though it does not account for the cost of…

PUNE, India, Sept. 22, 2022 /PRNewswire/ -- The New Report " Global Sports Betting Market Size, Statistics, Trend Analysis, and Forecast Report, 2022 - 2032 " estimates the Global Sports Betting Market size at U.S. $84.6 Billion in 2022 (year-end adjusted data) and forecasting to reach U.S. $288.2 Billion by 2032. The fastest growing regions…

Sportradar and Hard Rock Digital, the exclusive Hard Rock International and Seminole Gaming vehicle for interactive gaming and sports betting, today announced a multi-year partnership for Sportradar to deliver its global portfolio of live streaming sports content to power Hard Rock Sportsbook's new in-app Streaming Hub. Hard Rock Sportsbook players…

Basketball is one of the most popular sports in the world. The business involves lots of deals, agreements for teams, and sponsorships. The latter helps basketball clubs grow in plenty of ways and sponsors alike. Thanks to these partnerships, this sport's events generate lots of money. For instance, the National Basketball Association or NBA has…

It will distribute betting data and streams to the likes of bet365 and BoyleSports IMG Arena has acquired the official sports betting data and live streaming distribution rights to the Ladies Professional Golf Association Tour. The deal includes the over 30 tournaments run by the LPGA each year, spanning Europe, North America, Asia, and Australia…

IMG Arena has partnered with the Ladies Professional Golf Association (LPGA) Tour, securing the distribution rights to all sports betting data and live streaming. This global tour, one of the longest-running women's professional sports associations in the world, consists of over 30 tournaments every year. As well as five major championships there…

Don't miss a moment from Paris-Roubaix and Unbound Gravel, to the Giro d'Italia, Tour de France, Vuelta a España, and everything in between when you join Outside+ . Near the top of cycling's long list of economic challenges is the sport's declining and seemingly homogenous fan base in the United States. Despite big marketing gambits like new races,…