Simplebet CEO Explains Why Offering Micro-Betting Matters

Simplebet partners with Bet365 to offer micro-betting markets at the sportsbook.

Integration with Simplebet’s micro-betting technology will allow Bet365 NJ users to wager on individual plays that happen live during the game.

Simplebet has partnered with DraftKings and Bet365. Simplebet will integrate their micro-betting technology onto the sportsbook in August 2021.

Simplebet has partnered with Draftkings and Bet365.

"It authenticates us as a product innovation company. We are really the only company out there that can offer these types of markets at scale with the up-time necessary."

Simplebet has seen a rise in users and handle during the football season. Bevilacqua believes micro-betting is only in the second inning of its development. A blowout 14-2 White Sox win over the Oakland A’s on Sept. 8 produced the largest MLB handle in Simplebet history.

Simplebet CEO explains why offering micro-betting matters. Live in-play handle has moved toward 20-30% from zero a year ago. In the next year or two, in play numbers will be in excess of 50% of the entire handle across the US.