#world congress

Continuing its push to build a robust executive team before a planned January sports betting launch, Fanatics added prominent lobbyist Brandt Iden to its new sports wagering division on Wednesday. Iden, a former Michigan state representative, is joining the Fanatics Betting & Gaming team as the company's vice president of government affairs. He was…

Fanatics is making its long-awaited push into sports betting at the start of next year. "We're going to start launching in January," said Fanatics CEO Michael Rubin at the Sports Business Journal World Congress of Sports. Rubin said Fanatics would be in around "15 to 20 states" by the start of the 2023 NFL season. "We'll be in every major state…

The entry of Fanatics into the legal sports betting fray would add a unique name to the mix and perhaps open up a new front in the battle for players, which could include the possibility of more and more physical swag to go with their digital bets. Forget a free drink at a casino - how about a free hat at an online sportsbook? Fanatics Inc. is…