NBA Further Embraces Betting Through New App Features

Summarized by: Live Sports Direct
 
NBA Further Embraces Betting Through New App Features

The NBA has launched a weekly wagering-oriented stream within the new NBA app it rolled out Thursday.

League launches NBABet Stream. NBA further embraces sports betting through new app features.

NBA's new global app went live Thursday. NBABet stream features betting specialist and former All-Big Ten basketball player Tim Doyle. The app will give NBA League Pass subscribers access to betting-focused streams and other options intended to provide more personalized viewing experiences.

The NBA App features new documentaries, archived content and over 500 hours of classic basketball showdowns. It is powered by Microsoft Azure and AI. The league is "thrilled" to launch a product that will enhance and personalize the way NBA fans engage with the league.

The NBA will launch a new app with gambling-related content. There will be an off button for non-bettors. The league will not take actual bets.


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