![Including partnership with bookmaker, FIFA totals US$ 1.74 billion in sponsorships](/img/di/including-partnership-with-bookmaker-fifa-totals-us-174-billion-in-sponsorships-1.jpg)
Including partnership with bookmaker, FIFA totals US$ 1.74 billion in sponsorships
FIFA achieved approximately US$ 1.74 billion in sponsorship revenues over the four years of preparation for the 2022 World Cup. 1.66 billion from the sale of sponsorship rights for the 2018 Russian Cup.
The information is part of a Sport Business report. One of the sectors that helped drive this rise in values was the sports betting market. Thus,…