After partnership with Viktoria Plzen, Betano reaches four clubs sponsored in the Champions League

UEFA has signed an official gambling sponsor for the European Championship for the first time, a deal that comes amid growing scrutiny of soccer's financial relationship with the betting industry. UEFA said Thursday that the Betano online gambling brand owned by Kaizen Gaming was signed as a global sponsor of next year's tournament in Germany. The…

UEFA has announced today that Kaizen Gaming, one of the biggest GameTech companies in the world, and its brand Betano have become an official global sponsor of UEFA EURO 2024, which will take place across ten host cities in Germany from 14 June to 14 July. Kaizen Gaming and Betano belong to the leading gaming and sports betting platforms globally…

Kaizen Gaming's Betano brand has been unveiled as an official global sponsor of next year's UEFA European Football Championship in Germany. Marking the first time that UEFA has partnered with a betting company, Betano will serve as the exclusive betting partner of UEFA EURO 2024, which will be hosted next summer across ten cities in Germany from 14…

October 12 - Greek online gaming operator Stoiximan has become a sponsor of the Cyprus national football team in a four-year deal signed with the Cyprus FA. Stoiximan has a strong presence in Greek football have agreed a naming rights sponsorship of the Greek Super League in February in a deal that runs for the ran for the remainder of the 2022-23…

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Betano promo code Nigeria: MAXBET - Up to NGN 100000 With the betano promo code MAXBET for Nigeria, you can wager on sports and receive 100% of the sign up bonus, up to NGN 100000. To be eligible for the 100% welcome bonus, the promo code for betano must be used during registration. The welcome bonus attached to the Betano bonus code can be…

Sportsbooks dominate the sponsorship space in Brazilian soccer. In 2023, companies in this segment will invest BRL 327 million ($64.75 million) to sponsor 19 of the 20 teams in the A Series of the Brazilian Championship. The amount seems high but divided among the 19 teams, it results in a monthly average of BRL1.43 million (just over $283…

With Monday's announcement, Betano becomes the first sportsbook in the world to partner with an NBA player. For a legal sports betting operator that's looking to widely increase its brand, joining forces with one of the NBA's biggest names is a nice start. Betano and parent company Kaizen Gaming announced on Monday that Milwaukee Bucks superstar…

The Fluminense women's soccer team announced a new partner. This is Betano's master sponsorship, which was formalized this Wednesday, March 8 - International Women's Day. The bookmaker already occupied the same property in the men's team uniform. According to the club's website, the contract will run until December 2025 and covers the adult and…

Brazil plans to start taxing sports betting and will propose the measure as early as this month, Finance Minister Fernando Haddad said on Wednesday, in an effort to boost fiscal revenue to offset increased social spending. In an interview with news portal UOL, he stated that the measure will be taken to compensate for the increase in income tax…

Cuiabá did not renew the partnership with a brand for the front bar of its uniform. With the market heated up by sponsorships from bookmakers, the team's intention, for the dispute in Serie A of the Brazilian Championship, is to negotiate with a company in this sector and obtain a significant increase in the collection of the values of its…

The IBOPE Repucom Institute launched the 2022 edition of the mapping of uniform sponsors of Serie A clubs of the Brazilian Championship and shows how the sponsorship market moved during the last season. In all, 159 brands were exhibited throughout 2022 until the end of the Brasileirão, a volume 8% lower than that registered in 2021. According to…

Campeonato Brasileiro Série B side, Atlético Clube Goianiense, announced the sponsorship with Blaze, a sportsbook online provider. Blaze will feature on the club's kits as the main sponsor. The length of the deal is currently undisclosed. Meanwhile, Campeonato Brasileiro Série A team Botafogo agreed a two-year deal with online sports provider…

Atlético Mineiro should present its new home to the fans soon. Known as'Arena MRV', the stadium promises to be a turning point in the history of the football club in Minas Gerais. Executives from Betano, the club's main sponsor, visited Galo's new home recently and were impressed with the new facilities. George Kypraios, sports marketing manager,…

FIFA achieved approximately US$ 1.74 billion in sponsorship revenues over the four years of preparation for the 2022 World Cup. 1.66 billion from the sale of sponsorship rights for the 2018 Russian Cup. The information is part of a Sport Business report. One of the sectors that helped drive this rise in values was the sports betting market. Thus,…

Online sports betting and gaming operator Betano has made its official debut in the newly regulated market of Ontario, Canada, marking the first launch inNorth Americafor the company and its parent brand, Kaizen Gaming. Rolling out a portfolio of over 30 sports and more than 1000 casino games, Betano is geared to offer "a superior gaming experience…

Since April 2022, tens of casino and sports betting platform operators have stormed this market, and Kaizen Gaming, the company behind Betano, is one of them. Kaizen is an internationally present, rapidly growing casino operator. Ontario is the latest of about a dozen markets the company is present in. Betano has been its most recognizable brand…

BETANO, the sports betting brand of Kaizen Gaming, has signed a new deal with FIFA to be named as an official Regional Supporter for Europe for the ongoing FIFA World Cup in Qatar. The company will leverage this partnership to engage football fans around the world during the competition. "FIFA and BETANO have a shared ethos of using technology to…

Henrique Maderite was the first influencer hired by BetMidas to be the brand ambassador. The Minas Gerais businessman currently has more than 1 million followers conquered by his extroverted way, he became the famous influencer who is "paid to drink". Even with his extroverted manner, the businessman is a highly credible figure who, in addition to…

With 40 online gaming sites already live in Canada's province of Ontario, another wave of operators is set to hit the market soon, including Kaizen Gaming's Betano brand. One of the fastest-growing operators internationally, Kaizen Gaming is operating in 10 countries in Europe and Latin America, including Greece, Cyprus, Germany, Romania, Portugal,…

The schedule of the main football congress in Latin America, Brasil Futebol Expo 2022 (BFExpo), opened space to discuss the opportunities and importance of bookmakers for Brazilian teams this Wednesday, 7th. Held by the Brazilian Football Confederation (CBF), the event continues until Thursday, 8. It should be noted that BFEXPO 2022 aims to…

The sports betting company Galera.Bet is the new master sponsor of the Brazilian Basketball Confederation (CBB), with a contract valid until 2031. The platform and CBB begin their journey together at AmeriCup Recife, on September 2, in the capital of Pernambuco, with the participation of the 12 best teams in the Americas, in the biggest Olympic…

Fortaleza announced Novibet, from the betting segment, as its new master sponsor in 2023. Since the termination of the contract with Betcris at the beginning of the year, the club has not had a company in this segment. "A contract like this is the result of credibility achieved over the last few years, with sporting results and an ever-present,…

São Paulo, Brazil, 22nd December, 2022, Chainwire - BC.GAME has announced that David Luiz, a Brazilian professional football player of the Flamengo team, has become its official brand ambassador. As the crypto casino's brand ambassador, Luiz will consistently collaborate with BC.GAME to help promote the casino platform and engage with its community…

Welcome back to another edition of Betano Daily Bets! Tyler Yaremchuk joined Daily Faceoff Live for another Betano Daily Bets segment. There are just two games on the slate for a slow Monday night of action around the NHL. Yaremchuk has bets lined up for the Seattle Kraken vs. Buffalo Sabres, and the Calgary Flames vs. Alex Ovechkin and the…