Colorcast Launches New Sports Betting Platform, Rebrands as Outlier

ESPN, a giant in the sports media industry, is making its foray into the online sports betting world. Following the recent sale of Barstool Sports by Penn Entertainment, the company's mobile betting platform will undergo a rebrand and relaunch as ESPN BET Massachusetts this Fall. As the Barstool Sportsbook mobile app and website undergo a makeover,…

In the world of sports betting, where luck and intuition often take center stage, a growing number of enthusiasts are turning to sports betting analytics to gain a competitive edge. These enthusiasts recognize that informed decisions, backed by data-driven insights, can greatly improve their chances of success in this ever-evolving industry. In…

Customer acquisition remains a huge challenge for both new sportsbook operators and those who are more established. Even once customers have been acquired, any friction in the customer journey could result in a bettor not completing the registration process. Unlike in many other industries, switching operators is often far more appealing to bettors…

Albert Cesare-USA TODAY Sports NFL live streaming has arrived in sportsbook apps. On Tuesday, sports data and technology company Genius Sports launched BetVision. This first-of-its-kind live streaming service will allow users to bet while watching games via integrated bet slips. The platform will also feature statistical insights and other…

Genius Sports launched a new BetVision platform on Tuesday, officially unveiling a first-of-its-kind product that the sports betting data provider is touting as an immersive sports wagering experience for NFL bettors. The platform, according to Genius, brings together live streaming with integrated bet slips and statistical insights within a single…

BetVision, which allows online betting sites to offer live video streams that are integrated with bet slips, statistical insights, and real-time augmentations has debuted with live NFL games in the United States. Photo By - USA TODAY Sports A legal sports betting data aggregator is launching a new video-based wagering product. Genius Sports - the…

The brainchild of Jake Paul and Joey Levy, Betr is the first sports betting app focused on "microbetting", which is placing a wager on individual moments of a contest that are not related to the final score (similar to prop bets). The wagers are made in real-time and settle quickly. A social media influencer and ultimate new media hype man, Jake…

When it comes to NBA betting, staying informed about the latest odds and predictions can significantly enhance your chances of placing winning bets. One of the most reliable and trusted sources for NBA betting information is Oddsshark NBA. In this comprehensive guide, we will delve into the different aspects of Oddsshark NBA, including how it…

With a variety of tools to improve your sports betting experience, Oddspedia is a must try platform. The benefits of utilising Oddspedia will be examined in this post. Comprehensive coverage of sports and events Oddspedia covers sports from all over the world. Whether you like football, basketball, tennis, or any other sport, you'll find lots of…

Our Startups series looks at companies and founders who are innovating in the fields of athlete performance, fan engagement, team/league operations and other high-impact areas in sports. If you'd like to be considered for this series, tell us about your mission. * * * * * World's shortest elevator pitch: "Rithmm is a sports betting app that…

Our Startups series looks at companies and founders who are innovating in the fields of athlete performance, fan engagement, team/league operations and other high-impact areas in sports. If you'd like to be considered for this series, tell us about your mission. * * * * * World's shortest elevator pitch: "We're a rewards program for sports…

Not for sharp bettors. Free to play for now. Only available in Ohio. The brainchild of Jake Paul and Joey Levy, Betr is the first sports betting app focused on "microbetting", which is placing a wager on individual moments of a contest that are not related to the final score (similar to prop bets). The wagers are made in real-time and settle…

nVenue is female-founded and led sports betting platform that uses machine learning/AI to generate real-time, game-relevant probabilities and microbets for fans. DALLAS - nVenue, a female-founded and led sports betting platform that uses machine learning and AI to generate game-relevant probabilities and micro-bets for fans to engage with in…

Six months ago, Prophet Exchange launched its sports betting exchange in New Jersey. After completing its first football season as a business, the company has now reported its biggest day for the Super Bowl LVII, with over $1 million in matched bets on its platform for the match between the Philadelphia Eagles and Kansas City Chiefs. With this type…

Planet Sport - the Leeds-based digital media group business that specialises in sports and betting entertainment has announced the acquisition of Tipstrr, one of the UK's leading marketplaces for sports betting tips. With its purchase of Tipstrr, Planet Sport - which is the media group behind titles such as Football365, Teamtalk and PlanetF1.com -…

In recent years, the world of e-sports betting has seen a massive surge in popularity, with more avid E-sports fans turning to this type of gambling. This surge is largely due to the rapid development and expansion of technology, which has enabled platforms such as online casinos and sportsbooks to offer a number of new betting opportunities. To…

WagerWire, a marketplace for buying and selling active sports bets, and venture-backed sports betting platform Wagr announced Thursday a partnership. Both companies, which boast "a social-centric ethos," will collaborate "on building communities and providing differentiated and engaging user experiences." Both companies closed new investment rounds…

Austin-based fan engagement company Colorcast has launched a new sports betting platform and officially rebranded as Outlier, the firm announced Thursday. The platform has been launched as a web app, with a native iOS application to be released in the coming months. Describing the platform, the company said that Outlier is "a first-of-its-kind…

Outlier also hosts independent commentary streams through its Colorcast platform. Sure, the latest initiatives from the Teslas, Apples and Googles of the industry tend to dominate the tech news space - and with good reason. Still, the big guns aren't the only ones bringing innovation to the sector. In an effort to highlight up-and-coming startups,…

Simultaneous with the launch of its sports betting product of the same name, Colorcast the company, will now be known as Outlier. AUSTIN, Texas, November 17, 2022 (Newswire.com)- Colorcast, the Austin-based fan engagement company, has launched a sports betting platform and has officially rebranded as Outlier. Outlier is a first-of-its-kind sports…

Bookmaker PointsBet announced Tuesday the debut of a new and expanded suite of live betting offerings for soccer ahead of the start of the FIFA World Cup 2022. As part of its OddsFactory proprietary technology integration, which includes live products for the NFL, NBA, MLB and NCAAM, PointsBet will now deliver 130+ market betting options for…

Microbetting-focused sports betting company Betr announced Thursday that Caesars Southern Indiana will be the new regional partner of the brand. Subject to regulatory approval, the partnership between Betr, Caesars Southern Indiana and the Eastern Band of Cherokee Indians' gaming entity, EBCI Holdings, is aimed at granting Betr market access and…

Spotlight Sports Group announces the rollout of the new Racing Post app, combining cutting-edge technology and premium content to deliver the ultimate digital horseracing experience Spotlight Sports Group (SSG), a leading technology, content and media company, has announced the launch of a new Racing Post app, available free on iOS and Android.…

New York online sports betting has exploded since first launching in early January, and as the market gears up for its first Major League Baseball season, Simplebet looks poised to be a driving force in the action by bringing its micro-betting technology to the forefront of the fan experience. Standard pre-game markets such as point spreads,…

Score Media and Gaming, which has been making inroads in the U.S. sports betting market with theScore Bet, on Thursday announced a new section on the betting platform called Bet Section. TheScore Bet is currently live in New Jersey, Colorado and Indiana, with more states to come in the future. The new suite of betting features from the…