NBA unveils reimagined app, with far more offerings for fans

Summarized by: Live Sports Direct
 

The NBA has unveiled a new app with better streaming options and access to more highlights for its fans. The app is more than two years in the making. It uses artificial intelligence to give fans the content they would want. NBA League Pass and NBA TV are integrated into the app. There are also behind-the-scenes access, postgame news conferences and archived games. The price of League pass has been slashed. it's now $99.99 and $129. 99 for the full season depending on level of package purchased.