Industry cites some checks on sports betting ads

The Gaming Commission is looking into the regulation of sports betting advertising. The commission is also working with the Department of Transportation to deal with billboards from out-of-state casinos. The industry officials argue that advertising can be a force for good and an important tool for attracting new customers. They also argue it's important to be mindful of federal restrictions and oversight on their broadcasting license. It was the ubiquity of the ads for DraftKings and FanDuel in 2015 that helped daily fantasy sports break into mainstream. A review of Draft Kings and the industry launched by Attorney General Maura Healey eventually led to penalties for the companies and consumer protection regulations for daily Fantasy sports.