Operator bet365 releases new odds and fantasy game for upcoming Premier League season

The Premier League and bet365's £1m ($1.3m) jackpots have returned.

UK operator bet365 has announced its odds, boosts and promotions ahead of the 2023/24 Premier League season kick-off on 11-12 August.

The operator is offering outright odds for every Premier League club including title, top scorer, relegation, top four, Player Of the Year, FA Cup, League Cup and more.

A breakdown of customer bets as we head into the new season has been revealed. Backing Manchester City to win its fourth title in a row are 48.9% of bet365 customers.

Information revealed on bet365’s customer betting habits includes who players are backing for the Premier League title, for relegation and for the Golden Boot.

There’s also a look back at the past five Premier League campaigns to discover how closely operators should follow customer betting trends before each season.

Among the betting odds and information on the betting behaviour of bet365’s customers, the company has also announced the upcoming arrival of its fantasy sports game. Over 100,000 customers have signed up for bet365’s latest free-to-play, the 2023/24  fantasy game.

In the game, you can discover which players are the most selected and how new and current players can win ‘the most lucrative fantasy football product on the market.’

Furthermore, the bet365 and Premier League £1m jackpots are back. Otherwise known as the Six Scores Challenge, bet365 customers now have the opportunity to win up to £1m by predicting the score of six Premier League games. 

Upkeeping its responsible gambling duties, bet365 recently extended its partnership with Rightlander.