Simplebet Aiming to Strengthen In-Game Offerings for Sportsbooks Even Further

Summarized by: Live Sports Direct
 
Simplebet Aiming to Strengthen In-Game Offerings for Sportsbooks Even Further

Simplebet provides in-play betting markets for online sports betting sites. It is already creating thousands of markets every week. Simplebet is launching in 2021 with DraftKings and has more partners in the works. It's about to enter more states, such as Maryland and Ohio. The company's offering lines up with what legal sportsbetting operators want. Some books have already closed down. They want to boost the amount of in play and parlay wagering by their clientele. For example, using SimpleBet's machine learning-powered technology, someone could bet on which team will score a bucket next in an NBA game or whether the next play during an NFL drive will be a run or pass.

Simplebet is looking to strengthen in-game betting offerings for sportsbooks.

Simplebet is looking to improve in-game betting options for sportsbooks.

Simplebet is currently making markets for Major League Baseball, the National Basketball Association, National Football League, and college basketball and football. The company is looking at the possibility of offering markets on new sports. Its recent partnership with bet365 has helped drive some of those conversations. The customers are happy with the current product. They are seeing a weekly increase in the uptake of these in-play markets. bet 365 is excited to see this continue throughout the season. It's still uncertain what sport Simplebet could target next.

Simplebet has recently earned a supplier license for sports betting in Ohio. Betr recently received a license of its own in the Buckeye State. Jake Paul-backed bookmaker BetR will use Simplebet’s technology to take action. SimpleBet's focus is on making sure the bettor understands what they are betting on.