TCU Football’s social media reaches new, younger audiences with deep fried memes
The TCU football team is preparing for the College Football Playoff National Championship against George Bulldogs on Jan. 9. Jason Andrews is the director of football creative media. He has helped transform the team's social media to the content that has gone viral this season. Madeline Baumann is travelling to SoFi Stadium in Los Angeles to support the Frogs. She credits the football's success to its underdog status. The team has been 13-1 this year. It is a great success for both the coach and the creative department. They produce a show called "TCU Football: Carter Boys" for ESPN+.
