Can Peacock's late fuel boost to 'Race to the Championship' actually help NASCAR's playoffs?

USA has been struggling since the shutdown of NBC Sports Network. WWE's Monday Night Raw and NXT are among the highest-rated programming on the network. NASCAR has looked at reality-styled programming as an avenue to promote itself beyond its traditional audience. Amazon’s Prime Video has tout some strong figures in the first few weeks of its exclusive deal with the NFL. The thinking could be that there are enough NFL fans without access to Prime video who may be looking for a sporting alternative. Bubba Wallace has done shows on BET, Facebook Watch, and this past summer, Netflix.

There are only two episodes left of the NASCAR's Race to the Championship and three more race weeks left in the actual season. Peacock's decision to pivot from linear to live streaming several weeks after the initial airings raises questions about the show's format.